A 2ft movie star emerged as an early favourite to win Celebrity Big Brother as the "egos landed" at the launch show.
Verne Troyer was greeted with a sign reading "Mini Me - will you marry me?" as he clambered out of his chauffeur-driven limousine.
Bookies slashed odds for Troyer - who featured in the Austin Powers films - to win the show after a flurry of bets by fans of the show.
He arrived to cheers moments after ex-Sugababe Mutya Buena and La Toya Jackson received cool receptions as they entered the house.
The trio were followed into the house by firebrand socialist Tommy Sheridan, glamour girl Lucy Pinder, Nineties pop singer Ben Adams and Shameless actress Tina Malone.
Sheridan - at 20/1 - is the rank outsider to win, with Ladbrokes taking 4/1 on Troyer.
Shooting Stars panellist Ulrika Jonsson received a mixture of boos and cheers as she arrived shortly after Gangsta's Paradise rapper Coolio, former Liberty X singer Michelle Heaton and music journalist Terry Christian.
As the housemates settled in to their new surroundings Christian was told he would be the first Celebrity Head of House, giving him immunity from eviction for a week.
Host Davina McCall - who introduced the show by quipping "the egos have landed" - will return to the house on Tuesday to find out how the Celebrity Head of House has managed all of the housemates' egos.