A Big Brother tribute to Jade Goody has been set up to raise money for Macmillan Cancer Support.
Virgin Media have pledged to donate money to the cancer charity in memory of the late Big Brother star every time someone watches a video clip on Virgin Media's Big Brother website.
Jade rose to fame after starring in the Channel 4 reality show and tragically died of cervical cancer earlier this year.
From the launch of Big Brother 10 on June 4 until mid September, the public can log on to the site and each time a Big Brother video clip is viewed, money will be donated directly to Macmillan Cancer Support.
Hannah Crabtree, head of PR and media at Macmillan Cancer Support said: "Not only will it raise vital funds to improve the lives of people affected by cancer but it will also help to raise awareness of Macmillan's information and support services for people diagnosed with cancer, their carers and families."
For more information see www.virginmedia.com/jadegoody